This high season has high stakes. Summer presents a unique opportunity to fast-track your venue’s recovery — so how can you make sure this summer is the start of your epic comeback, and not an epic fail?

In this recording you'll hear from Tom Hall, Vice President at Lonely Planet, who presented his keynote speech “A moment of opportunity.” He shared trends he’s identified at Lonely Planet that make him believe this summer is your chance to re-engage a massive audience.

After the keynote address, hear the panel discussion on How to Stand Out to Visitors This Summer to learn the successful strategies our expert panelists are using to make this summer a success.