Hi, we're also available in English.

Hallo, wir sind auch verfügbar in Deutsch.

Hola, también estamos disponibles en Español.

Bonjour, nous sommes également disponibles en Français.

Ciao, siamo disponibili anche in Italiano.

Hey, we zijn ook beschikbaar in het Nederlands.

Olá, também estamos disponíveis em Português.

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Our Customer Service is available 09:00-18:00 (CET) in English, Dutch and Spanish every day.
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We respond within one hour during opening hours.
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Heineken Experience

The Heineken Experience is located in the original Heineken Brewery. Gerard Adriaan Heineken bought this building back in 1863, when it was the 'De Hooiberg' brewery. He turned it towards production of the beer that bears his name, and in fact it was a brewery until 1988. It was then that it became a museum (and hotspot for Heineken consumption).

Since 2001 it's been the Heineken Experience. And after a year-long update and redesign in 2008, it's more Heineken-y and Experience-y than ever before.

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Customer reviews

Kallie, Germany
Aug 16, 2017
Heineken Experience
It was fun but it seemed more flashy over substance.
Sandra , Spain
Aug 15, 2017
Heineken Experience
It was a really good time. We learnt so much about the beer and we enjoyed the many activities of the tour!
Dylan , France
Aug 15, 2017
Heineken Experience
Absolutely amazing and would definitely go again! Great for groups or couples looking for something fun to do!
Liah, United States
Aug 14, 2017
Heineken Experience
This experience was just that! An amazing experience! I learned a lot about the history of beer making and it was very hands on. The three beers and rooftop lounge area included with ticket purchase is an amazing deal! Be sure to buy tickets online to avoid long lines. Well worth the experience!
Patrick, United States
Aug 13, 2017
Heineken Experience
Not enough free beer
Alan, United States
Aug 13, 2017
Heineken Experience
Great brewery tour, mostly self guided with free beer using unique beer tokens. Rooftop bar with excellent city view and also fun interactive areas for all to enjoy.
Natan, Israel
Aug 11, 2017
Heineken Experience
Verry plesent and taserfull expirience;)
Danielle, United States
Aug 10, 2017
Heineken Experience
Good fun, weirdly kid friendly.
William
Aug 9, 2017
Heineken Experience
The is a well organised "must do" visit in Amsterdam. The visit trail is well laid out, very informative and easy to follow.
Miguel, Puerto Rico
Aug 8, 2017
Heineken Experience
Really good tour, if I come back i will do it again